ImmerseBlog

Target Rocks the Runway at VAMFF

Target Rocks the Runway at VAMFF

On the final day of VAMFF for 2014, Target well and truly rocked the runway and we made sure some of Melbourne and Sydney’s most prominent fashion bloggers were there to see it. It was a style packed Sunday session for all fashion lovers to see the most accessible looks to hit the runway this season. With a special guest performance by X-Factor Australia Winner, Dami Im, Target also took the chance to reveal its latest collaboration with Dannii Minogue showcasing the Dannii Minogue Petites collection for Target. The best bit? A runway show filled with the hottest trends for Autumn Winter including denim, basics, winter layers and casual streetwear for the whole family. Here’s what everyone else had to say: “With looks for ladies of all shapes...

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Joe’s Taste of the South media preview!

Joe’s Taste of the South media preview!

Barbecue ribs, burgers and fried chicken – who doesn’t love Southern American fare? In the lead up to the Taste of the South food festival at Joe’s Bar and Dining Hall, we invited media to an exclusive preview to help get them in the Southern spirit. Guests had the opportunity try an array of mouth-watering tastes including gumbo from the heart and soul of Louisiana and Texas style BBQ ribs. Part owner and renowned chef Andrew Blake was there to introduce the upcoming food festival and to share some of his Southern food...

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Toy Fair Media Madness thanks to Moose Toys

Toy Fair Media Madness thanks to Moose Toys

TODAY Show, Studio 10, media relations, bloggers, Toy of the year announcements, this week’s activities at Toy Fair had it all. Emma Freedman wearing a Zelfs wig, our own  Michelle, Alix G and Alex D dressed as giant Trash Pack characters, an intense game of Dobble with some of our favourite bloggers, and a new star is born in Kidz News ‘reporter’ Madi, our mini-Immerse gal. It’s been a big week! Nick Heine, Moose-ologist, was a brilliant correspondent for Studio 10, showing Ita, Sarah, Joe and Jess the goss from Toy Fair, before they were transformed into Zelfs! We love thinking of creative ideas for media and got some brilliant feedback from the producers at the network for this brilliant and fun segment. Check it out here. Then on...

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The Body Shop At Home media party

The Body Shop At Home media party

We recently packed our things and headed to Sydney for an exclusive date with some of our favourite beauty media. Alongside The Body Shop At Home, we invited media to a VIP pamper experience where they discovered everything there is to know about one of Australia’s best kept beauty secrets… A luxurious hand massage, a 90 second makeover and a chance to speak with three of The Body Shop At Home’s most successful consultants. The media headed back to their desks feeling refreshed and pampered, and armed with a proper insight into The Body Shop At Home. The incredible consultants showed us all just how much they love being part of the beauty industry, and the kind of success other women can achieve with a business like theirs. On the other side of...

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Happy 10th Birthday Facebook!

Happy 10th Birthday Facebook!

So yesterday was Facebook’s 10th Birthday. That lil-social-networking-site-that-could is all grown up. Facebook has revolutionised the way people connect globally and has seen some significant changes since launching in 2004. After humble beginnings as a US-college only network to launching globally the platform now has over 1.23 billion monthly users. Who remembers the introduction of the Newsfeed, moving away from a ‘profile’ and more of a stream or feed of information, what about the introduction of the Like button in 2009?  Moving into timeline in 2011 and of course, the acquisition of Instagram in 2012. We’ve no doubt all seen the Social Network, so we won’t go into too much detail about Justin Timberlake’s involvement in...

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Five things you didn’t know about: Alix

Five things you didn’t know about: Alix

It’s time to share some things about another member of the 360 Immerse team; here’s five things you might not know about our Alix. – She talks faster than most. – Has the memory of a goldfish so lives in a sea of post-it notes. – Hates tomato and avocado (you wouldn’t be the first person to call her crazy…) – Say ‘youse’ around her and she might just bite your head off. – Will try and steal the thunder from Ellie by claiming she won “Best Dancer” at her year 11 formal.

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